Hello.
RYAN HALL
Professional Profile
Marketing & Communications
I’m a strategic marketing professional with over 20 years of experience in Graphic Design, Communications and Marketing. I've designed and directed successful campaigns, created brands and helped companies achieve their business goals.
Born and raised in Calgary, I graduated in journalism as a news and feature writer. I discovered an excitement for graphic design while writing, further satisfying my creative sensibilities. With further education in Visual Communications and Business, I've shaped this expertise into a journey of producing award-winning advertising, marketing & communications strategies primarily within the Real Estate, Construction Land Development and Software Development industries. The satisfaction of seeing tangible results that create community, has fuelled this passion. I'm currently the Director of Marketing Operations for PBS Systems.
Hello! I'm Ryan.
When you are able to do what you love, is it really a job?
I love working and collaborating with people. Talented, thoughtful and caring people where we work towards a common goal of making a business or client successful.
Marrying the power of the most incredible digital tools with well crafted and engaging storytelling, the result is high-impact marketing and communications campaigns across a full flight of traditional, digital and social channels.
Key Skillsets I bring to a company, every day.
Proven Marketing Management Experience
Progressive experience in Marketing Operations and leading marketing teams from 2 to 12, including 12 years as a Vice President of Marketing & Communciations
Marketing Budget & Planning
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Experience formulating budgets of $1-3.0M
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Multi-channel marketing & communications plans that align with the business strategy and goals
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Development of KPI's and regular reporting
Strategic & Analytical Thinking
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What is your business strategy? What are your goals and how can I help achieve that?
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This requires an ability to analyze the business plan, the data available and determine the best course of action
Graphic Design
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Adobe Creative Cloud: InDesign, Illustrator, Photoshop, Premiere, Acrobat
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Microsoft 365 Office Suite (Powerpoint, Word, Excel, Teams and Sharepoint)
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Print production and digital asset production / web /HTML /Social
Advertising, Content and Digital
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Digital Marketing Strategy & Design
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Content, & SEO strategies
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HubSpot Certified Inbound Content Marketing
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Google Digital Trained
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Brand Management
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Creative Direction
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Direct Marketing
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Social Media Content Planning
Communications & Public Relations
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Press conference planning
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Press release writing
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Social media content planning & delivery
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Marketing copywriting
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Event planning and strategy
The Discovery Centre at Harmony
2016 Best Sales and Information Centre, Detached
BILD Calgary Region Awards Winner
Awards & Achievements
CHBA CALGARY SAM AWARDS
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2006 Janine Coughlin Marketing Campaign of the Year
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2006 Best Radio Commercial
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2009 Marketing Award- Best Moving Media
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2009 Marketing Award- Best Brochure
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2010 Best Website
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2011 Best Sales and Information Centre Attached
BILD CALGARY REGION
AWARDS OF EXCELLENCE
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2016 Best Marketing Campaign Of The Year
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2016 Best Direct Mail Piece - Harmony
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2016 Best Sales and Information Centre Detached, The Discovery Centre At Harmony
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2016 Community of the Year Calgary Region
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2016 New Community of the year
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2017 Best Broadcast / Video
